Upcoming Events

Free 2 Days Digital Marketing Workshop

July 25 and 26

Physical 20 Seats | Online 100 Seats

Trainer: Prajwal Karki (10+ Years of Digital Marketing Experience)

Time: 5:00 pm – 7:00 pm

Free CV Writing & Interview Etiquettes

July 28

Physical 20 Seats | Online 100 Seats

Trainer: Aastha KC (6+ Years of HR Industry Experience)

Time: 5:00 pm – 7:00 pm

Digital Marketing Hackathon

August 12

Physical Event

Organizer: UpSkills Nepal in collaboration with Click Dribble

Time: 5:00 pm – 7:00 pm

Register for Free

Digital Marketing IQ Test

1 / 16

Which is most essential while planning a Digital Marketing Campaign?

Knowledge of Tools

Strategy

Budget

Optimization

2 / 16

Which of the following helps in determining the performance of an Ad?

Text

Placement

Metrics

Optimization

3 / 16

What is the importance of session duration in website analytics?

Indicates User Retention

Indicates User Engagement

Indicates Bounce Rate

Indicates Mobile Friendly Website

4 / 16

What is the role of Indexing in SEO?

Rank keywords efficiently

Fetch contents of a website

Optimize the website effectively

5 / 16

Under which SEO techniques does "Guest Posting" comes under?

Off Page SEO

Local SEO

On Page SEO

Technical SEO

6 / 16

What is the "{keyword}" modifier called in Google Ads?

Broad Match

Exact Match

Phrase Match

Negative Keywords

7 / 16

What is the correct way to measure CTR?

Clicks divided by Cost multiplied by 100

Impressions divided by Cost multiplied by 100

Cost divided by Clicks multiplied by 100

Clicks divided by Impressions multiplied by 100

8 / 16

What is the full form of ROI in marketing?

Return of Investment

Rate of Investment

Return on Investment

Risk of Investment

9 / 16

What leads to High Bounce Rate on a website?

Page Speed

Poor SEO

Poor Content

Images

10 / 16

What is the primary objective of a lookalike audience in digital advertising?

Audience Expansion

Audience Differentiation

Audience Exclusion

11 / 16

What is the limit for characters in Adword Ads?

30 characters per headline and 35 characters per description line

25 characters per headline and 80 characters per description line

Up to 30 characters per headline and up to 90 characters per description line

There is no character limit, you can write as much as you want

12 / 16

In mobile-first indexing, how does Google primarily evaluate websites for ranking and indexing purposes?

By crawling and analyzing the desktop version of the website first.

By analyzing both desktop and mobile versions and choosing the one with the most content.

By giving equal weight to both desktop and mobile versions.

By crawling and analyzing the mobile version of the website first

13 / 16

What is the correct name for Facebook’s ranking algorithm?

Face Rank

Edge Rank

Like Rank

Page Rank

14 / 16

What factors leads to a successful PPC advertisement?

Selecting Relevant Keywords

Improved Landing Page Quality

Quality Score

All of the above

15 / 16

What is the formula used in Pay-Per-Click?

Ads clicked (#) / Advertising cost ($)

Advertising cost ($) + Ads clicked (#)

Advertising cost ($) / Ads clicked (#)

Ads clicked (#) * Advertising cost ($)

16 / 16

What does Quality Score in Google Ads indicate?

It's a hidden score from 1-10 reflecting overall campaign performance.

It diagnoses the relevance and usefulness of your ads and keywords for searches.

A higher score directly guarantees your ad appears in the top position.

Quality Score is the sole factor determining your cost-per-click (CPC).

Your score is

The average score is 45%

Recent Events

Certification & Networking Session for our Students

Introducing Diploma in Digital Marketing

Basic to Expert Level Digital Marketing Course to help you Become a Pro Digital Marketer

About Training
Designed for: Beginners, Freshers, Entrepreneurs & Marketing Enthusiasts
Course Covers: Entire Digital Marketing Aspects Practically
Work on Real Campaigns
Internship & Job Placements
Networking, Games, Strategy Sessions
Guidance on Starting your Own Online Business
3 Months (96 Hours)
Physical and Online Classes Available
Globally acceptable Certification
100% Money Back Upon Dissatisfaction
Next Class Starting on: Chaitra 15th (Morning and Evening Session)

Upcoming Events

Free 2 Days Digital Marketing Workshop

Free CV Writing & Interview Etiquettes

Digital Marketing Hackathon

Register for Free

Recent Events

Certification & Networking Session for our Students

Introducing Diploma in Digital Marketing

Course Programs

Most In-Demand Courses

Duration: 30 Days / 45 Hours

Trainer: Prajwal Karki

Price: Rs. 11,500/-

Physical / Online Classes available

Duration: 17 Days / 30 Hours

Trainer: Rojvin Pradhan

Price: Rs. 14,000/-

Physical / Online Classes available

Duration: 30 Days / 45 Hours

Trainer: Rupesh Kafle

Price: Rs. 10,000/-

Physical / Online Classes available

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