Diploma In Digital Marketing In Nepal

Course Overview

The Diploma in Digital Marketing in Nepal is a practical 3-month program that covers digital marketing from basic to expert level. It is made for students, job aspirants, entrepreneurs, or any working professional. It provides the basics of branding, content, and social media, and then dives deep into the more complex aspects of the field such as SEO, Google Ads, analytics, marketing automation, and AI marketing.

You learn from a practitioner with more than 12 years of experience with clients and budgets, and 10,000+ graduates. Instead of taking boring lectures, you'll perform campaigns, build websites, and work on your capstone project, adding to your portfolio. Plus, you will get freelancing advice, career coaching, and placement for jobs/internships, and you will come out with years of hands-on experience and a start to your career.

Course modules

  • Understanding Digital Marketing Landscape
  • Evolution and Importance of Digital Marketing
  • Digital Marketing vs. Traditional Marketing
  • Digital Marketing Channels Overview
  • Policies and Online Reputation Management

Course Instructor

Prajwal Karki

Prajwal Karki

Founder of Click Dribble | Digital Marketing, SEO & Brand Strategist | Digital Marketing Trainer

Prajwal Karki is a digital marketing strategist, SEO expert, entrepreneur, and the lead trainer for digital marketing training in Nepal at UpSkills Nepal. With more than 11 years of experience in marketing, branding, and business growth, he has worked with businesses across multiple industries on SEO, paid advertising, content marketing, AI SEO, web analytics, and growth strategy.

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Tools you will learn

Hands-on with every tool in the workflow, from day one.

Google Ads

Google Ads

Google Analytics

Google Analytics

Google Search Console

Google Search Console

SEMrush

SEMrush

Ahrefs

Ahrefs

ChatGPT

ChatGPT

Claude

Claude

Canva

Canva

Meta Business Suite

Meta Business Suite

WordPress

WordPress

Microsoft Clarity

Microsoft Clarity

Hotjar

Hotjar

Mailchimp

Mailchimp

Skills You Will Learn

  • Build a brand strategy: Use the RASPE framework to research, plan, and position a brand. 

  • Create content that converts: Strategize, create, and measure blogs, videos, and infographics.

  • Run social media campaigns: Run communities, engage influencers, and run advertising campaigns.

  • Build Websites: Build e-commerce and business websites with WordPress.

  • Rank on search engines: Use technical, on-page, off-page, and local SEO, as well as AEO and GEO.

  • Promote on Google: Set up a Search & YouTube campaign, and start a live Google Ads campaign.

  • Automate email and marketing: Set up email flows, retarget and remarket.

  • Track metrics: Use Google Analytics, Tag Manager, Hotjar, and Looker Studio.

  • Leverage AI tools: Implement ChatGPT, Claude, and Canva to speed up marketing efforts.

  • Start freelancing: Start developing a portfolio, pitch, and get jobs done. 

Career Opportunities

Digital Marketing Executive, SEO Executive / SEO Analyst, Social Media Manager, Performance Marketing Specialist (Google Ads and Meta Ads), Content Marketing Executive, Email Marketing Specialist, Marketing Analyst, Freelance Digital Marketer, In-house Marketing Lead for your own business

Job and Internship Placement Support

You have access to our network of hiring and internship partners, and access to industry meetups, mentorship sessions, and events after the course is completed as part of our Upskillian community.

Glimpses

Trainer Prajwal Karki teaching digital marketing to students in Nepal
Students attending a Diploma in Digital Marketing class at UpSkills Nepal
Students working on a live digital marketing campaign during the diploma course

Get this course for just

NPR 38,000

Class starts: 12/01/2026

46 days left

Somebody already asked these questions

Frequently Asked Questions

This course is designed for students, job seekers, entrepreneurs, business owners, freelancers, and professionals who wish to build a solid base in digital marketing and get ready for the job.

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